WORK
FOR IBM IN BOCA RATON, NEW YORK, AND SAN JOSE
Unfortunately, most of the early work is not recorded
on CD or pdfs but I do have print samples, videos of theater
shows, etc. of course of some remarkable marcom deliverables
that I did that set the tone for the high-tech marcom
explosion to follow. With unlimited budgets, we hired
the best agencies and produced the most pieces. I learned
the equivalent of an MA working for IBM and I still call
upon my past experience there to help me out now. The
advantage is that that I have over some of my competitors
is that with IBM training you see like an eagle from above
40,000 feet to which most marcom people these days will
never see again due to reduced budgets and the downturn.
Most
of my IBM highlights can be seen on my resume but here
a few recent deliverables I am most proud of that show
other markets I have expertise in:
1993
o DataHub ad, brochure, direct mail campaign from CKS
Partners
o High Level Assembler campaign featuring Dr. John including
direct mail, ads from Winston Advertising
o Client/Server Application Development campaign brochures
and ads from Anderson-Lembke
1994
o QMF brochure
o DataGuide/2 brochure
o DB2 branding campaign from CKS
o DB2 Estimator direct mail campaign
o Pl/I for OS/2 brochure
o COBOL Productivity Suite brochure
o WITT Test Tool campaign ad, brochure, direct mail
and data sheets from CKS
o DataReplication Solution brochure from CKS
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